When I first walked by the store, it was the collection of vintage stereo equipment that drew me…read morein. Then I saw the vinyl! They have everything....from Ray Charles to Norwegian Death metal! When I need service for my stereo equipment, this is the only place I go. I spent a couple of hours there this afternoon, had some wonderful conversation and picked up a record at a fine price. It's one of the few record stores that I'd consider visiting each week. They are very supportive of the community, providing work experiences for young folks, as well as funds for the Urban Safari Rescue Society.

Great service, good collection of old singles and even the new reissues including amazing posters…read more Love this store.

Very disappointing on a few levels. Other reviews compared this place to actual "good" record shops…read moreion Seattle and the NW. I disagree. They seemed to have a great selection of music that most people have never heard of. Good niche but it should be in addition to what is considered mainstream music. The young lady that was working there was a smart aleck which I did not appreciate either. That was my first visit and will be my last!

Curated, organized, community driven…read more Visited twice now and have really started to like this shop. I have mostly interacted with the young woman there who is incredibly knowledgeable about some local and underground music. It is important to note that The Business is not a dusty-crate style record store. Almost all of their vinyl is new or in tremendously good shape. Prices reflect this, but are not unreasonable. Also, this isn't a shop to go hunting for classic rock or bargain bin grails. Their selection is mainly newer artists but with a wide range of genres to be found. Seriously, their bins are bulging with new artists waiting to be heard. They also buy and trade. However, I wouldn't advise bringing in moldy Christmas/Polka/Slim Whitman LPs expecting to leave a penny richer...

Great customer service! Been visiting them since the 90's when they were in Port Moodyread more

Amazing store, cheap, good service and very organized. Many records of different genres.read more

Nice bookstore!!! I had been looking for a couple books and found both here! In hardcover to boot…read more Super nice person in the store, I noticed another book I was interested in, so I'll be back once I read these! The books were a great value and really great condition.!!!

Kind, friendly staff. Very inviting atmosphere; displays and variety of books and cozy corners to…read moreperuse books. Includes a room dedicated to children's books and another room for nonfiction with a wide array of topics.

Jason is fantastic, and knows his inventory and music history! Plus he's super cool to deal with…read more The store is tiny, but MIGHTY! If you're in Victoria and love vinyl, you owe it to yourself to stop in and see his selections, some of which are quite rare! I picked up two super obscure Pink Floyd variants from him, and if it wasn't for Supreme Echo, I'd have never even known they existed! I did pretty good with the exchange rate, coming from the US - we even made a deal on some 8-track tapes that he just happened to have on hand! Well worth the price and the time spent.

I popped into a handful of record stores in Victoria during my recent New Year's getaway to the…read morecity, and Supreme Echo was the best of the bunch. It's a tiny little place that's packed with a diverse selection--from '80s new wave to jazz, from metal to country classics, from Bowie to Branigan and back again, and pretty much everything in between. I was particularly tickled to find a bunch of Polish pop and garage rock from the '60s and '70s there in the bins, a lot of neat stuff I'd never seen before. The selection is great, the prices fair, and the guys working the shop are friendly and fun to chat with about music. If you're in Victoria and you're into vinyl, it's definitely worth venturing a few blocks north of the downtown core to check this little place out.

This is a rental store that reminds me of what Videomatica used to be. Not that I was even there…read moreto rent vids - I was there to buy. And it's a barrage of amazing titles new and old. Plus they have DVD, Blu-ray and even laserdisc. Counter gent was an old school movie geek like myself and was super fun to chat movies and the like with. I even headed off to the new sales Videomatica store afterwards and since I bought very little, went back to purchase more including a lessor-seen but reasonably priced Atom Egoyan collection of early films. (They covet the greats!) This store has it all in both rentals and sales - both of which are reasonable. LOVE THIS STORE!!!!!

AKA Video Cat. This is effectively the last video rental outlet in the Lower Mainland, but should…read moreendure for years as local leases are stagnant while landlords can't grasp the cool they're sitting on. On-street parking is always available for a quarter, with grocery and liquor store on same block plus quick eats across the street. Browsing with friends is priceless. There is no icebreaker like proposing and then having to defend the potential awesomeness of "Krull" from 1983. Staff are fittingly knowledgeable and casually geek about the films. Price is high. Late charge (over 7 days for regular titles) is just 50¢/day.

Go for the vinyl....stay to pet the cats. I can only go every few weeks now but before COVId, I…read morehit the shop weekely while downtown getting a sandwhich at the CoOp to check the new arrivals even before they get priced and on the shelf. If you dont see what you want or if the item isnt the grade you want...just ask. They'll have it somewhere or know who has it. The grades of records go from playable but rough covers to collector grade, so they hit all price points. When they are well stocked, its not uncommon to find multplie copies of an album with prices from a few bucks to $20...and he's probably got a primo copy somewhere, some ungraded ones waiting to be logged in, and a trashed version for free out in the boxes out front. I even check the free box outside for covers in better condition than one in my collection or for missing liner notes, etc. They guys are a wealth of knowledge. Just ask. They'll straight up tell you if the albumn is a first pressing, a re-issue, a bootleg, etc. They love music....and cats.

I was in the area exploring some of the other nearby shops. I was interested to check out their…read morevinyl selection so I popped in to see what they had. I was hoping to find any reggae or roots artists, but they have a limited selection of these genres. However, they have a wide selection of country, folk, rock, classical, and of the like genres. The staff were friendly and offering to help me search for any genre or artist I was looking for. I quickly thumbed through the Caribbean selection and bought two vinyls. Each was $5, so I thought that was a score. They also have a box of free vinyls outside you can rummage through.

On the lower level floor of Penny Lane. Interesting antiques and items from the past. Would go here…read moreagain and spend more time. I am sure there are items here that are prized and worth more else where.

I love it!!!! Cool vintage audio equipment and tons of vinyl. A great place to hunt for cool tunes…read more All the staff I've met are super helpful and kind. I would love to get some of that sweet vintage gear.

Wonderful shop. As vintage as the vinyl. Legendary itself.. And what a great and generous guy is…read moreRussell!!!

Folks, if you're looking to expand your old-school vinyl album collection, look no further.. this…read morestore has any album you could ever wish to buy in a multitude of genres.. and I'm not exaggerating! Even better, if you're wanting to get INTO the listening pleasure that only vinyl albums can give, you can find all manner of turntables, receivers, speakers.. basically anything you need to get started on the journey of discovering the rich musical sound NOT found in the digitally compressed music world! The owner, Russell, is thoroughly familiar with the various styles of music and the artists/groups (both well known AND obscure) and is able to make recommendations to customers who may be new to this type of ear candy.. You'll be pleasantly surprised by the very reasonable prices of both the albums and record players, I've seen much more expensive ones at lesser quality in other secondhand stores -and online- so believe me, you'll come back again and again! ((And may I give a plug about his radio show that is locally produced and available on the radio or streaming services.. see the attached photo, listen, and tell your friends!))