Specialties
We help businesses succeed! Purple Diamond is a Marketing Agency that offers Marketing Consulting & Coaching, Social Media Training, and Media Buying for TV and Radio. Whether you are a start-up or an established business of over 50 years, hiring a marketing consultant who will get to know your business and help you to communicate your business message and brand identity is a key element to helping your business grow. Customizing an effective action plan and keeping you motivated to reach your goals are only part of what Purple Diamond offers. We also help you to observe trends in your market and often point out things that you may have overlooked. We are your extra ears in the business community and will be the first to introduce you to important contacts, alliances and referrals whenever possible.We look at how your business is perceived, your target audience, what story to tell about your product or service that will create attention, and where the best place is to advertise that story within your budget. Purple Diamond will work with your business to get the results you need.
History
Established in 2008.
Purple Diamond is a boutique marketing consulting company focusing on small to mid-sized companies who have a need for greater growth through business strategy, market development, and sales effectiveness tools. Purple Diamond's strategy is to find business opportunities where success depends on rapidly turning ideas into action through effective market understanding, product/offer definition, and marketing/sales execution.
Enthusiasm and passion for helping you succeed, along with embracing new technological marketing tools and integrating them with traditional marketing is why Purple Diamond has had a significant impact in the local market and was nominated for Beverly's Small Business of the Year in 2012 and 2014 Sole Proprietor of the Year for the Greater Beverly Chamber of Commerce. If your business needs help, Purple Diamond has the experience, knowledge and determination to help your business grow.
Meet the Business Owner: Charlene S.
Charlene is a senior level marketing professional skilled in social media marketing, market research, sales promotions, advertising, public relations and special events. She has outstanding ability to envision, plan and implement strategic marketing plans while balancing the needs of individuals, programs and organizational objectives.
Before starting her own agency in 2008, Charlene achieved senior account executive status selling and writing television commercial campaigns in the Boston and New England market and received numerous awards for achievement in her field. She has also worked on the advertising side for local newspaper, radio, Internet / email marketing and SMS text messaging firms. Charlene has experienced significant growth with her company in a short time and was nominated for 2012 Business of the Year in the Small Business Category for the City of Beverly and 2014 Sole Proprietor of the Year for the Greater Beverly Chamber of Commerce.