My SO and I popped in and know almost nothing about vaping and Ben was so helpful! This shop is…read morevery organized and decorated nicely. Ben walked us through all of the mods and explained the pros and cons of battery powered vs chargeable. We ended up getting the smok alien and strawberry and cream juice. Ben is super knowledgeable and friendly and we'll definitely be back! - J

This shop and its owner goes above and beyond as far as customer service, same day delivery and…read morereward points. They have a great inventory, very knowledgeable and friendly. A great local business to support.

I went in on Tuesday to actually compare cigarette prices but something lured me to vapes I asked…read morethe young lady I think her name was McKenna about a few she was very knowledgeable gave me options I went back on Friday bought a vape the employee Safire sold to me gave me options and explained how it works. I took home after work charged it and did everything but it said OHMS too low so I took this morning the employee Tammy she saw and fixed issue and I was up and puffing told them I'm new at vapes they understood and gave me options on refills I RECOMMEND APEX VERY HIGHLY!!!

Firstly, beautiful store. Clean spacious, and got everything you can think of…read more Taylor was excellent in her customer service and product knowledge. We were in and out swiftly. Got the new coils we needed for our mod and really love the local vape juice options for a GREAT price.

While I was on vacation, we were on the way to eat tacos at the end of the block when we passed…read morethis smoke shop. From the outside it looked clean inside with a large selection. I could see a line at the taco place so I thought I would drop in to see how overpriced a can of Zyn is in California. The gentleman behind the counter came up to greet me, asking what I was looking for and took me over to the nicotine pouches selection. He told me what it cost out the door then started on the other options that were available. I had seen most of them, but then he asked what I liked about Zyn and some additional fact finding questions, such as pouch size and texture. I hadn't ever had someone ask that question so the man was thoroughly versed in his product offerings and their details. After talking about pouch size and feel, he was able to find a product that I hadn't heard of before that doubled the product count at a similar pouch size and was the same price as a can of Zyn. One of the better interactions I have had in a head shop/smoke shop in 30 years. Absolutely recommend stopping in and checking out the selections and detailing your requirements, it was quite education and helped me make an informed decision!

Nick at SB Tobacco is awesome. Super friendly, knowledgeable, and always provides great customer…read moreservice. He makes everyone feel welcome and always has solid recommendations. Definitely recommend stopping by and asking for him.

Customer Service was awesome, very helpful, friendly and knowledgeable. This place has everything…read morefor your Vaping and Smoking needs. The ambiance was great. Very Clean and Organized. "It's About Bringing People Back". Thank you for great experience. Will be coming back!!!

From the owner: Tobacco and vape shop located on the busiest st state st in downtown Santa Barbara. Has a full…read moreinventory of glass, batteries ..etc and of all tobacco products

Great smoke shop. Very knowledgeable on their product. Christian is efficient and very friendly…read more I highly recommended Illusions Smoke & Vape Shop in Santa Barbara

I would not take my business here if your trying to save money. Economy is not great right now and…read morebusinesses like this one are taking advantage of that. I went to get a pod for my sons vape, not only did he sell me the wrong one but, was 1.99 more than where I normally get his. I also get Krave Green Maeng Da usually 1000 capsules, they sell it for 130.00 at illiusions I get it for 90.00 a short distance away. This place is a major price gauge! I would not recommend it to anyone. Not only did the guy make a mistake I handed him my sons vape, he gave me the wrong size and charged me 5.00 for one. I I had to pay for my gas to come back which we all know is expensive. I also get my son Zyn 3 mg smooth to help him to quit smoking. We pay 5.39 for them. At illusions it is double that. Save your money check around cause this place over charges for sure! I give them a zero if I could. Sure they have friends posting reviews with 5 stars. Check around people, i am telling the truth. Thats the only thing I do. Call other places and get their prices. You will not be sorry. 90.00 compared to their 130.00 for the Krave Green Meang Da can buy you 40.00 in gas or food. My son also order from Indonesia which he gets better prices eliminating the middle man. My son takes it for severe pain. Drs just abruptly cut him off from pain medicine which could have killed him, this has helped him so much, Works better than any pain meds for him. Kratom tea is the best.

I been to this business in sant Barbara once, it's well stocked and have all the equipment i…read morewanted. Paper, leaves and some good tips

One of the best smoke shops in town. They have the best prices and always helpful with their…read morerecommendations. I never leave unsatisfied!

went in for first time today, very helpful dude helped me we both joked how hot it was inside he…read moreshowed me the vapes he had in stock and I mentioned I have a collection small and I saw a vape in stock I've been interested in purchasing I saw on a website. I did purchase it. I did see another one I'm very interested in buying.

Luis and the vishions team are seriously the best. I've been coming to this specific shop for over…read more5 years, and if that's not a testament to them idk what is! Not only is the selection broad, but Luis and his staff are very knowledgeable and also do a wonderful job finding what you need, if he doesn't have it - he'll order it! Vishions is the best in SB hands down!

And super sweet and helpful lately, carrying lots of new products, Alex is awesome and everyone do…read moreyou think you too. Always welcoming and correct about my ETA legal service dogs and me being in the shop, great service and selection especially compared to back in the day I see major improvements which is awesome! Thanks so much again for recent advice and purchases, all has been serving me very well. We are sad about my dog daughter ServiceDogChi, who passed in February, thank you for your kind condolences always, and from ServiceDogRed as he still sees you guys almost weekly!

I've tried to give Wildside Smoke Shop in Goleta multiple chances, but this was the final straw…read more This is the third time I've received expired products from them. Today my boyfriend stopped in for me, and once again the item was out of date. This isn't just inconvenient, it's irresponsible. Selling expired products can genuinely make someone sick. It's not a small mistake, especially when it keeps happening. I understand that things can slip through the cracks once, but three times shows a lack of attention to inventory and customer safety. I won't be going back.

This is a bitchen place. I spent three weeks working and Santa Barbara and found this place on my…read moresecond day. Very few places carry my choice of vapes, but this shop had an alternative that I actually like better. The vibe inside the store was always chill. But what I really can't figure out is that I live in the desert. The cost of doing business in the High Desert is probably lower than anywhere else in California. I would think the cost of doing business in Goleta would be astronomical. Yet, the vapes inside this shop are about 15% less than what I pay at home. Figure that one out. I will be working in Santa Barbara again in January. I will definitely stop at this shop again.

I bought an expensive lighter. When i got home it didn't work at all. I figured no problem these…read morethings happen I'll just bring it back and they will obviously replace it. Not the case . They basically told me tough luck sucker and wouldnt even work with me when i said id buy a more expensive lighter and i would make up the difference. I told them that i have spent a lot of money there and they are loosing a good costumer and i left with my lighter that is only good for a paper weight.

Super helpful and kind. Beautiful people and beautiful selection of glass art…read more Highly recommend!

Used to come here and always liked that it was a cool little local glass shop. However, the owner…read moreis kind of a prick which is probably a big reason why he doesn't have that many costumers and is struggling. Dude honestly has no business working a job that requires customer service. Will never come back.