Don't let Québec Urbain's web site fool you: They're not just a trendy fashion boutique…read more
Oh sure, they have plenty from brands like Desigual (trendy, colorful fashion), Pook (hoodies and fleece), Adidas (needs no introduction), Tilley (hats), and Robin Ruth (travel, "casual lifestyle" clothes), and hip-brand sunglasses. With profiles in publications like the Quebec City daily paper Le Soleil (https://bit.ly/2Fa0zmm), it's a hard to ignore Québec Urbain's role in the local fashion scene. If you are fashionable and young and have some money to spend, you'll definitely love Québec Urbain.
However, in my humble opinion, the heart of Québec Urbain is more in the "Québec" than the "Urbain." Shhh ... don't say it out loud, but Québec Urbain is kinda sorta in some ways ... a "gift shop." But a "gift shop" in kindest and highest-quality sense of the word.
For one, Québec City gives themselves constant reminders of the Nordiques, their long-departed NHL hockey team (1995). As far a I saw, nobody in town provides more Nordiques gear -- and more fashionable ensembles to wear your gear -- than at Québec Urbain.
The store just generally LOVES Québec itself. I haven't seen the Q word on so many hats, t-shirts, sweaters, snow globes, scarves, mug and cups, plaques, keychains, pens, and other ephemera then I saw here.
And if you dig on the that beautiful azure flag of Québec called "Fleurdelisé," you'll find plenty of it in many form and fashion at Québec Urbain.
Then there are some cool, somewhat out-of-place knick-knacks: Christmas ornaments, dreamcatchers, nutcrackers, big animal wood carvings, lawn ornaments, and the requisite maple syrup products section. While some prices are ludicrous, all of the items are worth a long, hard look.
If you wanted to find a store to symbolize Québec (both the Provence and the city), you'd be hard pressed to find a better representation than Québec Urbain!
