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    Recommended Reviews - Mimco

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    13 years ago

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    World Newmarket - My purchase from World, wrapped up beautifully!

    World Newmarket

    5.0(2 reviews)
    0.3 kmNewmarket
    $$$$

    Won the lotto ? Feel like a fancy pants ? Head here . From humble beginnings on High St , city …read more This is a fashionista Valhalla ! I had the nicest sales girl show me through their range of perfumes , now she probably knew I had zero deniro but did not care at all and was just interested in showing me a particular perfume which I will now plot to get ! They also have books , fashion ones of course but books all the same . We discussed the merits of real books to a kindle and the difference of woody chypre scents to powdery frou frou ones . This girl really knew her stuff even after admitting she hadn't been into perfumes until she started at World . With the use of luxe fabrics and vintage trays this is a awesome shopping experience !

    I could seriously look around this store for hours, it holds so many wondrous knick knacks, weird…read moreand wonderful art and collective items. You can be looking at some beautiful fashion items and then turn and see a stuffed animal! World has a few locations Auckland wide, but my favourite is the Newmarket branch, I just love the way it's set out. It's dark and mysterious yet everything on display is clear and eye catching. World stocks a lot of brands, many of which you can't get anywhere else in New Zealand, for me I wanted a specific perfume, and they had it! The service was also extremely helpful, I wanted the hand cream to go with my perfume but they had run out at the time, therefore the retail assistant took my name and email address and they are going to email when it comes in, amazing service!

    Playpark

    Playpark

    5.0(2 reviews)
    0.1 kmNewmarket

    Think a mini Department Store like the one on the shore but no where near as far away. This store…read moreis such a treat to have so close to town. I love that Karen Walker has brought in other brands to her stores because it's so great to see what the other labels are up to. Here there's Karen Walker (of course), Topshop, Saint James, Julie Roffman, and a whole lot more. They've done such a great job of decorating the store. I love the huge pink horse in the middle of the store. You really feel like you're somewhere special. Maybe this is because they sell my favourite perfume, Flower Bomb. There are always wafts of this luxurious fragrance all around the store and it definitely sends me to my happy place! I also love Topshop's prices! It's like you're always buying something on special, they're so reasonably priced. There's nothing like feeling like a million bucks when you've only spent $100.

    I've said it before and doubtless, I'll say it again: I miss Topshop. I miss having it there a five…read moreminute walk from where I worked in the UK. I miss the way the clothes always fit me perfectly and I miss their uncanny ability to always have the latest fashion trends. So imagine my surprise the first time I walked into Playpark by Karen Walker in Newmarket to go and buy a belt by the designer that I'd seen online and noticed that they've got a whole section of Topshop in the back of the store! They even do Topshop makeup (my favourite lipstick colours EVER). And that's not all they've got either, this gorgeous warehouse-like emporium (think florescent strobe lights and concrete floor) is an absolute treasure chest of not only Karen Walker but also Fred Perry Laurel Wreath, Happy Socks, Cacherel and more--an eclectic mix, but somehow, in amongst the giant plastic horses and floor to ceiling sized birdcage fixtures, it all works. I just want everything in here.

    Pocket Boutique

    Pocket Boutique

    4.5(2 reviews)
    0.4 kmNewmarket

    Pocket is like the Newmarket branch of MADE in the city. Both stores are owned by the same people,…read moreso it makes sense. It's kind of off the beaten track, behind Rialto cinemas in that little area on Kent Street that seems to be growing more and more popular by the day. It's standalone and the layout of the store is quite nice. They stock similar things to MADE - notably APC. They also do Karen Walker, Standard Issue, House of Holland eyewear, etc. There's men's and women's clothes and accessories, and as well as new, they stock some vintage. The staff were nice, friendly without being overbearing. I tried on a few things, walked out with a pair of really stonewashed 90s Levi's. I'd say the store fits somewhere inbetween Area 51/Black Box and Fabric in terms of prices and brands. My fashion/shopping expert friends thought I should give the place three stars but I think it's a bit above 60%, and extra points because I bought something. Worth a visit.

    Another new discovery of mine and new favourite, I left this store with my wallet a little sore me…read morethinks, but who cares I got such lovely things! This is a brand new store which is part of the new street complex in Newmarket. It's a really lovely place, laid out beautifully and stocks labels such as Status Anxiety, Louis Vuitton, APC and Karen Walker as well as boasting a pretty awesome vintage section! Their prices were really reasonable and that is what I loved so much about this place, they hadn't conformed to the Newmarket trend and overpriced everything. I purchased a lovely leather bag for only $150 which I though was a real bargain, as well as one of Karen Walker's new season key-rings for only $29! The two staff working there was so nice to talk to and I felt really comfortable with them, not looked down upon which is sadly common in upmarket boutiques. I knew instantly that I had found my new favourite shop and I'm probably going to have to go back tomorrow and get those boots....yay!

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    Pocket Boutique
    Pocket Boutique - Beautiful things!

    Beautiful things!

    Pocket Boutique

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    Flying Saucers

    Flying Saucers

    3.8(4 reviews)
    0.1 kmNewmarket
    $$$

    What a wonderful store, such a great range of product. If you needed to buy a gift for a female…read morethen this would be a good bet. I often come through Newmarket and admire their window displays which are lots of fun, but inside, there is so much to take in. You cannot go by what you see on their website, you have to go into the store. There is stuff in here you would not need until you saw it, such as an owl ornament and bright coloured candelabras. When Mothers Day is upon you, come here. You could pretty much by anything in here, the store buyers have made the gift selection edit, all you need to do is pay for it. To make things easy, they do have gift wrap and cards too so it is a one stop, Mother pleasing gift shop. Either that or good for female friends.

    When it's my mum's birthday, this is the first place I'm going to come to look for a gift to send…read moreback to the UK for her. The store specialises in inoffensive jewellery, nice smelling soaps and body lotions--Mum Mecca. They've got a great selection of Kiwiana- so perfect for gifts to send abroad- and they have a really good selection of jewellery from popular NZ brands such as Kagi and Karen Walker, so it's nice to know that what you're buying is locally sourced. It's not a place you're going to find the most fashion-forward or out of the ordinary gifts, but what they do sell is of great quality and reasonably priced. The store is clearly aware that it is a "gift" shop and that they are selling things for people to buy for other people. The staff are attentive and clearly know what they're talking about, which I imagine must be a godsend to men looking to buy gifts for the women in their life!

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    Flying Saucers
    Flying Saucers

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    Mischief Shoes

    Mischief Shoes

    4.0(2 reviews)
    0.2 kmNewmarket

    Every time I walk past Mischief shoes on Broadway in Newmarket it kills me. The shoes in the window…read moreare literally so beautiful it hurts. Though I've never actually bought anything from the store, I've tried on numerous pairs of shoes there over the years, and have always been really impressed by the quality of the shoes as well as the wide selection. The staff at Mischief are really helpful, and don't mind you trying on half the store (something I've done quite a few times!), as they too are shoe lovers and understand how important it is to find not only the perfect fit but also the perfect style for you. Stocking popular, fashionable and quality brands like Nude, Soles, Clarks, Chaos and Harmony and Paolo Vandini, Mischief caters to both men and women aged about 16 years onward. A little pricey is ol Mischief, but this an example of the whole 'what you get is what you pay for' scenario. Every pair of shoes in this store is made from excellent quality materials and is on trend with the latest European fashions. If you're in Newmarket and feel the need to treat yourself, take a peek in Mischief - it's well named - you never know what you'll be leaving the store with!

    Really beautiful quality shoes! Every pair seems to be made of supreme quality and is just dazzling…read moreto look at. If I had a never ending budget I would be able to buy almost every pair. When i last wondered in here, my nephew (4) was really taken with some of the shoes! He would pick out the fanciest, shiniest, most sparkly high heel and bring it over to me and ask if I'd like to try it on. I was starting to worry about his love of shoes but thought he could obviously just appreciate quality as much as I can. I noticed down the back there are a few shoes on sale. This is a pretty important thing for me because most of the prices are well above my price range and so sale items are unfortunately my only option.

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    Mischief Shoes
    Mischief Shoes

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    Mimco - shoes - Updated May 2026

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