I have only amazing things to say about Heidi and her team. From the moment I walked in, I felt…read moreseen and cared about. Lauren helped me design my dress and kept me on the right path of my vision and dream for my wedding dress. The team pays attention to details and desires, and are unmatched in what they do. As someone who tried on many dresses before coming to Heidi, I can say without a doubt that the experience you will have when trying on dresses at Heidi is hard to find anywhere else. That's the thing: you won't find it. I walked away, not only with the dress of my dreams, but a connection to the team & a desire to shout from the rooftops how amazing it is to become a Heidi bride!

This is my all time favorite wedding boutique. Their customer service is over the top. They…read morehelped my daughter design her wedding dress and it's absolutely beautiful. They listened - they measured - they designed - they sewed - it's GORGEOUS. Heidi and her team are wonderful to work with.

Although I have never been a bride, I have an avid love for evening and bridal couture...and am an…read moreover-the-top OCD Aunt who saw my niece's engagement as the perfect opportunity to live out my bridal dreams! When my niece recently said "yes" to her proposal, she selected a venue in high demand, and the available date gave her less than 8 months to plan her wedding. I rang The White Room after a bit of online research, and had several nervous, neurotic conversations with the fabulous ladies there. They were incredibly patient and gracious, clearly knowledgeable, and assured me they understood everything about my niece, her vision, my vision...and that they would take great care of my niece and were confident they would have "her" dress. They even made room for her appointment that very weekend due to timing. My niece and her lovely Mother arrived at the salon and the ladies of The White Room immediately got to work. The MOB texted me photos of each gown as they put her in gorgeous dress after dress. I could see by the photos that while she was focused, my beautiful niece was also having a wonderful experience - so important! While I can't reveal details here since it's pre-wedding, needless to say the ladies nailed it. Wouldn't you know it - the designer was the very one Cathy, owner of the salon, suggested in our first call! My niece, a true fashionista with very selective taste and who NEVER settles for less than perfection in everything, found her dress, absolutely knew it was "the one" - while the ladies helped her insure it was by going back to her other leading choice. Suddenly, my phone popped up with the photo of her in the dress and it was official! I popped a bottle of Veuve Clicquot in my kitchen several states away and celebrated! Her dress is absolutely perfect, as was her experience at The White Room, and I have no question that when it arrives from the designer, the final alterations process will go beautifully. I cannot thank or recommend The White Room highly enough. I may have been more invested emotionally in finding the right dress than the bride herself, and they delivered. After my niece happily left her appointment, Cathy showed the true grace of her family owned business, and rang me personally. She knew I was disappointed not to be there, and she shared details of the appointment with me, and related to me as an Aunt and again, assured me that my niece had chosen the perfect dress. Thank you, thank you, thank you, to the gracious Southern ladies of The White Room for their flair for the finest in bridal couture, right there in Alabama, and for their incredible graciousness. I can't wait to see my niece on her wedding day in the beautiful gown they helped her select. Top drawer all the way.

Terrible experience. We ( my bestfriend and I) made an appointment weeks ago because we live 4…read morehours away. Filled out a form telling the staff what we were looking for, our budget and was told once we arrived they would the style and the price. We show up and when we explained what we wanted, we were told very rudely that they didn't have what we wanted. We mentioned our price range and we were rudely told we couldn't afford the dresses in the store, which we could. We felt so uncomfortable and we were not assisted like we should have been. I would never recommend this place to anyone.

Best bridal shop in Birmingham! I found my dream dress here thanks to Kristen!! Kristen made…read morewedding dress shopping such a unique and fun experience. She made me feel so seen, heard, and really catered to what I was looking for in a wedding dress! I bought the very first dress I tried on (Kristen hyped me UP and made me feel like a princess!!) and still had fun trying on the others! Molly was also a pleasure to work with in terms of alterations and also gave so many good tips that were helpful the day of! Ivory & White is truly the best! I am so glad I got to have them be part of my special day!

Fantastic group of girls and experience! They were very helpful and helped me find my dress!read more

I went in to Imperial Formal Wear today to find my wedding dress and I genuinely cannot imagine…read morehaving gone anywhere else! Taylor was absolutely amazing and made me feel so comfortable and confident throughout the entire process. They had an amazing and size inclusive selection of dresses and the atmosphere was so welcoming and empowering. I genuinely wish I could give this place 10 stars. I went into the shop terrified and nervous for the whole experience and came out with my dream dress and so much confidence. I will definitely recommend them to EVERYONE!!!!

I cannot say enough wonderful things about imperial formal wear. I had a really hard time finding a…read moredress and was so so so happy when I finally came here. They staff was so friendly, welcoming and relaxed. They made me feel comfortable immediately. I loved that my consultant looked for dresses for me but also let me look for dresses. They let you get dressed on your own unless you want someone in there with you (which is actually so nice). The store is small but has an amazing selection of dresses. I found a number of dresses I really liked and was so happy to finally find the one! I couldn't commit immediately and they were very understanding. They took pictures for me (which apparently some stores do not allow) and talked me through the whole process. When it cane to ordering, I was so scared because it was 5 months before my wedding and most bridal salons told me that I was a fool for waiting so long! Here, they confirmed that I had plenty of time. Some of their dresses were available for preorder and could arrive as early as two months later while even if my size wasn't in preorder, it would arrived more than a month before my wedding. I ended up ordering it and they called less than a month later to say it had arrived. Nothing but wonderful things to say about this place. Trust me-- this is the best place to get a dress!

Fabulous employees who made dreams come true! So nice and made a difficult decision a breeze!read more

This boutique is amazing! Although I didn't find "the one" there I wish I would've. All the ladies…read morethat worked there helped SO much and were SO kind & patient!! I didn't have the same experience even remotely close at any other place even the one where I ended up finding my dress. The lighting is perfect and their dress selection is sooo good. Oh! And their accessories are beautiful! They will truly find your dress and everything you need to be a bride for whatever price range you are looking for. You need to go here if you're a bride!!

Really nice people, my alterations were wonderfully done for graduation pictures. Reasonable prices…read moreand wonderful customer service for high quality work!

I had the most picturesque bridal experience at Evanna's. Eva and Anna (such a cute shop name!) are…read moreboth very talented women who know exactly the right dresses to show, to any bride, to help them see their vision come to life! Their boutique is so comfortable, stylish, classy, and very cute! Out of the few bridal shops I had already visited, Evanna's had the atmosphere I was looking for, along with highly attentive and knowledgeable consultants. In the end, they had EXACTLY the style I was looking for and I said YES to the dress! It was a smooth and fun process. I would highly recommend this small business.

I had an amazing experience at Village Bridal! I went on a Saturday afternoon and even though I…read morebrought a larger group then they recommended (I had 7) they were still easily able to accommodate us all comfortably. I love the atmosphere of the entire boutique, its small and has amazing natural light. The dresses are spaced out really well on the wracks so you can easily see the front and back of the dresses, its a dream when you compare it to shopping at the big box stores where they pack as much on to one wrack as possible! They have a great selection of dresses from a lot of well known designers like Haley Paige, Made with Love, Sarah Seven, etc. What really impressed me the most though were the employee's! I worked with Anna who was a lot of fun and had really good energy that matched our group. I picked a few dresses out myself and then she was able to make more suggestion based on the styles I had chosen. She ended up recommending the dress & veil that I purchased! I have no doubt that my pick-up experience will go just as smoothly as my 1st appointment. I would highly recommend that you make Village Bridal your first stop when you start dress shopping. You won't be let down!

I don't even know where to start with how amazing our experience was with Village Bridal. First of…read moreall, the moment you walk in, it feels really good to be there . It's warm and comfortably homey with lots of natural light. The staff is exceptional! WOW-these really sweet, kind & caring ladies really care and will go beyond the level of assistance you will receive anywhere else. The assortment of dresses and styles is perfect for those who don't want to be overburdened with a superfluous amount of gowns packed so tight you can't even separate to see. They display the dresses with room to view independently and allow YOU to choose what you would like to try on. After going to several more shops, where level of service and selection didn't compare, I joyfully purchased my dress here.

Everyone at Bridal Bliss but especially Lyndsay were absolute angels! I went into Bliss having no…read moreidea what I wanted my wedding dresses to be and with the help of Lyndsay was able to find a style that I absolutely loved! Their prices are so reasonable and if you are a midsize/plus size girl they have a great selection of dresses and do an absolutely amazing job of making you feel so so beautiful! Their wedding dresses fit my body (US16) so trying on dressing and imagining myself as a bride was so much easier! They are so personal in their approach to making your dream as a bride come true! They have seamstresses on site too! I would absolutely recommend for anyone to come here to find their dream dress!

I love Bridal Bliss and they were amazing! I was extremely picky and then I found out I was…read morepregnant after I picked my dress they went above and beyond and they were so kind and helpful.

Do NOT recommend! They sent our dresses 1 month before the wedding. You have to pay to get your…read moredress hemmed and altered on your own unless you happen to be the exact fit to the way the dresses are made. I drove 4 hrs to go in person to be measured and they said I was a perfect size 4 and then fat shamed me for it not fitting. I sent them the picture of the dress I tried on in person which didn't fully zip but they claimed "fit me perfectly". So they offered a different used dress from their floor that had a "slight hole" in it because they wouldn't be able to order my dress in the correct size in time. They also blamed me for choosing to use their measurements and recommendation on the dress.

Bella is a cute place to look for dresses for a wedding!! That staff was very kind to our large…read moregroup. They were very knowledgeable about what dress they had or didn't have available for us to try on.. Before we left the store they made sure we knew how to find our dresses on the portal and the process to pay for what we had chosen. I would recommend going here for a hassle free experience when preparing for your big day!! I've been a bridesmaid many times and this was by far the easiest!!