The Miss Illinois Scholarship Organization, the official state final to Miss America, sought out the expertise of AlterEgo Marketing over the years to assist with marketing our statewide event. Additionally, we brought Nic and his team on to carry out a statewide media tour for Miss Illinois and a cause dear to her heart, #IncludeTheArts: Advocating for Arts Education in Schools. The attention that Nic and his team gave to our program far exceeded our expectations, and what we got in the end was far more than marketing. We got a partner in navigating the rebranding of Miss America and how that impacts our program. We received countless ours of consultation related to how we could function better as a program, and we gained a level of exposure for Miss Illinois and her cause that we never imagined possible. The value in our partnership can not be measured in dollars and cents, we received so much more than what we paid for. We now have a trusted partner who is looking out for the best interests of our not-for-profit and our contestants. I highly recommend using AlterEgo Marketing for all of your marketing and consulting needs. You won't be sorry!
Ashley Hatfield
Executive Director, Miss Illinois Organization read more
