Okay... before someone says I'm being too generous. I generally add one extra star for local,…read moreindependently owned shops that are well-run and maintained. I think we need more of this kind of shops around. I'm tired of the same shops every where I go: H&M, Zara, Jack Jones, etc.
Sister Moon has very nice collection of fashion that suit my taste. I find it trendy and they carry brands that are not so common in the Rotterdam area. I can only speak for the men's department. However, most of my girl friends seem to like their merchandise as well.
Humör is fun Danish/Swedish brand. They're quite stylish and I find their clothing quite hard to find in Holland unless I shop online. Sister Moon carries Humör and they are modestly priced. They also carry some up and coming young designers from Paris and London.
Every time I visit their shop, they seem to always have new items. From the outside, the shop may not seem that appealing, but I recommend you to check them out. My friends and I always seem to find things that we like and want to buy every time I'm there.
Go and support the local business with style! :)