The New Label Project is the type of store you subconsciously end up taking time to slowly walk around and look at every display, oohing, aaahing, and trying things on. The project aims to promote up and coming designers, both local and international. You'll find iphone and ipad holders made out of bamboo, super cute one of a kind necklaces, hats, beauty products from japan, designers that can turn your favorite book cover into a clutch, more necklaces all of different kinds, aprons, cute wallets, etc. Its the perfect place to find that unique accessory that you can't picture in your head but when you see it you say, 'ah, that's IT!' It is also a great place to pick up gifts for a special friend. I just bought some xmas gifts here. The woman who runs this shop is super sweet, helpful, creative.
This store has an excellent mix of funky/practical, whimsical/strong. Since at any given time there are probably at least 20 designers' collections for offer here (perhaps more) with a very wide range, I think you really get much more here than just in a normal shop. I like the idea to promote young and up and coming designers, too. Prices aren't cheap (but they also aren't 'expensive' ). You pay for what you get. And here, you get unqiue, quality goods, from designers before they hit the mainstream.
Check this place out. But don't say I didn't warn you! (You will probably buy something :) read more