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The Emporium Books, Mags, Music & Video Photos

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Austin B.

The Emporium is thee giftshop to go visit when you are in Disney's Magic Kingdom. They have absolutely everything you can possibly think of, from plushies to clothes to pens to keychains! You can spend a good chunk of your day visiting every room in this store, as it is over five rooms large! I love how they are so welcoming here and every time that I come, there are more then enough new things that I am interested in buying. The store is always well-kept and you will never see something in the wrong place, or an empty shelf, for more then a few moments. The staff is always friendly and have helped me find gift ideas for my friends when I am unsure what to look for! The giftshop is decently priced and varies depending on what you are buying. I love that they offer a discount if you are an Annual Passholder so you can save some money when you shop here, if you have one!

Joseph G.

The emporium is an extravagant and enormous gift shop that sits right on the entrance of Walt Disney world magic kingdom off the Main Street section. Usually if you are park hopping. Whereby the big 4 each little section of the park will have different gift shops featuring different character merch and items to purchase. The emporium has all Disney work merch in one spot under one roof. It as mentioned is massive and features multiple rooms so it may take awhile to find your item but you should be able to find it if you seen it at another park gift shop. On our recent trip we stopped in here so 4 of my 5 girls can get their choice of Mickey ears. So they had a lot of fun browsing the several different options. Overall a cool shop and Like all speciality gift shops they are very pricey. But you expect that when visiting Disney world. But it's a cool place to do all your browsing in one spot and can save precious time by coming here instead of browsing and shopping at every single gift shop spread across the 4 parks.

Mural
Molly M.

Pretty decent selection, large size, and the prices were the same as the rest of Disney as far as I could tell. Be warned that some color code price guides are not very easy to fine so certain items are hard to know the price of. Not a bad stire, and it was pretty decor.

::insert funny meme:: we're in danger lol. Mini classic Apprentice Mickey priced at 24.99 and priced Minnie Spa kit 24.99.
Jeane N.

This has always been my absolute favorite and the best gift shop in Magic Kingdom! So many different options and it's like a whole block worth of stores linked together. Of course, it's Disney so it's gonna cost you but there are different tiers of pricing for the souvenirs and collectives. Unfortunately, the day I went there was a torrential downpour that brought in a cold front and a lot of the winter wear was selling out but I managed to get two sweaters fr my daughter and I for about 98 bucks. The world wide fan favorite, Minnie Ears, are currently running about 29.99 for the basic design as pictured. All ponchos are 12.00 for adults and 10.00 for kids. It's worth it to get the ponchos instead of taking your own that can be found at a local retail store BECAUSE it drapes down a little more and covers you. Countless people ran to the stores to get the bigger ponchos because the rain and wind tossed the cheaper ones they had on. Oh and word to the wise, be prepared when you take your toddlers in there...that's an automatic extra 50 on your tab Lolol.

Older Mickey pin
RuthMarie S.

Got my Mickey pins here An older version Mickey A newer version Mickey There are all kinds of collectible pins here as well as other souvenirs. I focus more on the pins. Those are my favorite The air conditioning is nice too on a hot summer day

Main Street Emporium at Disney World
Andrea A.

If you are looking for one place to shop, shop at the Emporium. I noticed that at both parks (Disneyland and Walt Disney World), most of the shops are speciality stores. For example, Disney Clothiers Shop contains mostly clothing and hand bags. Ye Olde Christmas Shoppe; Christmas items of course. Disney Princess Shop? Geared toward little girls (as If you haven't guessed) with Princess costumes, clothing and plush doll toys well, you get the idea. The Emporium? They basically have everything! This is the largest store located on Main Street USA that has room after room of the largest Disney selections and merchandise ever! I could literally spend almost one full day here and have so much fun doing so; of course, I had to limit my time because I didn't want to drive my husband crazy since he is not a fan of shopping haha! I was searching for a t shirt that had a character and had the words Walt Disney World spelled on the shirt. I found a shirt that was cute but I wasn't really a fan of the colors. I asked a cast member if she had the same shirt but in another color and she brought out a very lightly grey colored shirt that had Mickey Mouse on the front and said Walt Disney World underneath him. The cast member told me the shirts just arrived that day and they did not put the shirts out on display yet. I asked her if I could buy it and she said yes! How sweet; the Disney workers are the best! I kept looking around the store and they had so many things I wanted to buy like a cute notepad with the Cinderella Castle on it (how cool is that), a bag of chocolates with Disney characters on it and magnets for the refrigerator; a got one so cute!!! This store is hands down the best store and my favorite store to shop at in the Disney parks. My husband kept looking at his watch so I bought the shirt, the notepad and the magnet (if he wasn't there, I would have continued to shop for a few more hours lol). I recommend every lady to shop here minus their significant others (j/k). You will have so much fun shopping and you will find the best merchandise to bring home for souvenirs!

Stacy F.

You're one stop shop for anything and everything Disney related. The store has literally every single piece of merchandise that can be found anywhere else with in the park. If you find something that you love at a shop towards the back, skip it, and come here on your way out so you don't have to carry the bag around. Want ears to wear through the park? Grab them here before heading off to main street and rides. Forgot sunscreen? They have it here as well. Wear it! There are multiple register bases so checking out without waiting in line is pretty easy. Staff is friendly and helpful too! Overall: A Everything Disney parks, all in one store!

Inside
Herman Y.

A must visit when you are in the Magic Kingdom. This store has most of the Disney merchandise you are looking for. The store can get crowded and lines can be long at the cashier. Popular items will be out of stock, including the size of shirts you are looking for. You can ask a store employee and see if they can find extras in inventory.

Amy S.

It's not just one of the largest stores inside The Magic Kingdom, it IS the largest store inside The Magic Kingdom. If you want something Disney while inside the Park, then this is your place to find just about anything and everything you can imagine. If you can't find it here, then head to the largest Disney Store in the World at Downtown Disney Marketplace. Every time I am inside The Magic Kingdom, which is often, I find myself inside this store several times. No matter how often I go they always have new Disney merchandise for me to peruse through and I love any and all things Disney. It's also a nice reprieve from the heat and/or the rain. Tip: if you are staying at one of the Disney Resorts, you don't have to worry about carrying your items around with you in the Park/Parks all day because they will have the items sent directly to your Resort for you to pick up.

I have Minnie clips!!!
Rebekah T.

Why yes I am a kid at heart. I couldn't leave Disney World without stocking up on my souvineers. Yay!!! I bought some toys for my nephew and relatives, but was sure to get some Sparkly Minnie Mouse Ears, barrets and knee socks for myself. The Emporium is a great place to stock up on those classic Disney items that differ from some of the other shops in the park.

Chocolate chip cookie milkshake

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Review Highlights - The Emporium

This is a multi-room store that spans nearly the whole length of Main Street in the Magic Kingdom.

Mentioned in 19 reviews

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Big Top Souvenirs

Big Top Souvenirs

4.3(6 reviews)
0.3 miDisney World, Horizons West / West Orlando

Big Top Souvenirs is a gift shop located in Fantasyland at Disney World's Magic Kingdom. This store…read morerecently reopened in Fantasyland. During my latest trip to Disneyworld over the holidays with my family, we stopped inside the Big Top Souvenirs after riding the train ride. Big Top Souvenirs is one of the larger gift shops in Magic Kingdom. As soon as we walked inside the store, we could smell all of the wonderful snacks! There was so may sweat treats and snacks available at Big Top Souvenirs! If you're interested in other items, Big Top Souvenirs does have toys, pins, apparel and so much more! This is one of the best shops at Magic Kingdom. Everything is well organized at this store and all of the items are typically in stock too! The food is delicious here as well! If you're in the area, Big Top Souvenirs is a must go to! The team members are amazing here!

So I have really complicated feelings about this Disney shop & confectionery as this was my work…read morelocation on my Disney Internship (which I did not enjoy). But also because they removed a key item from my childhood to build this (Mickey & Minnie's houses) which kind of broke my heart. It's a souvenir shop. A lot of dumbo merch obviously but so much more. It has quite a large footprint. If you are looking for something sold on Main Street and they do not have it, you may find it here so I would ask a cast member of they have seen that item. It's closet to a character meet up and the dumbo rides. A great (and popular) location to wait out any rain as there are outlets scattered throughout the store (though CM's will not want you to use them) they also have food-most confectionery so candy apples, rice crispy treats, cake pops etc plus ready made food. This is the only location on property that sells my favorite cookie of all time -the peanut butter chocolate chip cookie. It's not themed in anyway but it's big soft but not too soft and just decedent. Trust me and try it if you like peanut butter. Lest time we were there we kissed out on it because apparently the store now closed at 3pm. Which upset me quite a bit as I lost out on my favorite cookie bit when I worked there it was open all day so I often was there closing until 2am.

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Big Top Souvenirs
Big Top Souvenirs
Big Top Souvenirs

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Big Top Souvenirs - Outside of Big Top Souvenirs

Big Top Souvenirs

4.3(18 reviews)
0.3 miDisney World, Horizons West / West Orlando
$$

A fun shop that offers both sweets and merchandise. The bakery items are so colorful, you won't…read morewant to eat them. I love the Mikey and Minnie cake pops and cookies. While there are several other items you can select, those were my favorites. Lots of souvenirs to choose from. Mickey ears were, by far, the most popular. If not at this store, you can find ears in any other shop in Magic Kingdom. Take your time choosing your favorite, and enjoy!

So I have really complicated feelings about this Disney shop & confectionery as this was my work…read morelocation on my Disney Internship (which I did not enjoy). But also because they removed a key item from my childhood to build this (Mickey & Minnie's houses) which kind of broke my heart. It's a souvenir shop. A lot of dumbo merch obviously but so much more. It has quite a large footprint. If you are looking for something sold on Main Street and they do not have it, you may find it here so I would ask a cast member of they have seen that item. It's closet to a character meet up and the dumbo rides. A great (and popular) location to wait out any rain as there are outlets scattered throughout the store (though CM's will not want you to use them) they also have food-most confectionery so candy apples, rice crispy treats, cake pops etc plus ready made food. This is the only location on property that sells my favorite cookie of all time -the peanut butter chocolate chip cookie. It's not themed in anyway but it's big soft but not too soft and just decedent. Trust me and try it if you like peanut butter. Lest time we were there we kissed out on it because apparently the store now closed at 3pm. Which upset me quite a bit as I lost out on my favorite cookie bit when I worked there it was open all day so I often was there closing until 2am.

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Big Top Souvenirs - Sweets!

Sweets!

Big Top Souvenirs - Cookies and treats

Cookies and treats

Big Top Souvenirs - Mikey and Minnie cake pops

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Mikey and Minnie cake pops

The Emporium - videoandgames - Updated May 2026

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