This charming shop can be found along the main road heading down into Positano, just before the road starts to head back up the hillside. The clothes are cute, though not a lot of them state they are specifically made in the region. We ended up with a butterfly-adorned wrap/shawl/scarf that my wife loves. It was only 10 Euros - on sale - marked down from 20. Of all the places to shop in the area, this one's not incredible but does have some decent prices. If you're looking for the super-unique, fine, handmade linen from the area you'll likely want to head elsewhere... but if you're looking for some cute items (for ladies only - I don't think I saw any men's stuff) that won't empty your whole wallet or purse be sure to pop in here. read more