I'm going to use this review as a proxy for much of New Zealand, and especially for my American and vegan audiences. Rotorua, despite having a certain tourist aspect to it, is very similar to much of New Zealand (except perhaps Auckland) in terms of facilities, and the expectations you should have about NZ.
The stereotypical NZ motel offers a mini kitchen with microwave, stove top and fridge. In fact, we didn't eat out at all during our stay here. There's numerous supermarkets, and almost everything you find in most of them (but go to Pak 'N Save for a great NZ supermarket experience) will be very familiar to an American traveller, and very easy for a vegan to find things to eat and prepare in their motel. Just don't make the rookie mistake I made of buying frozen pies, which needed cooking in an oven (I managed in the end to do an OK job with the saucepan). You'll find the prices of food very much on par with US prices.
Whilst we're on the subject of pies, if you are *not* vegan, an essential NZ food to try is the petrol station pie. No, not the frozen one from the supermarket, and definitely not Georgie Pie (now served by McD's), but one out of the warming cabinet with the fluffly pastry.
If you are vegan, then that same petrol station is quite possibly able to offer you a hafl-decent soy latte. Yes, that's right. In NZ, coffee has reached such an art form that gas stations have baristas. Take that, America!
Also, if you are driving through the country side, you definitely want to try and stop at one of the numerous farm stands to pick up some produce (but make sure you have some NZ cash).
As for Rotorua itself - well, it is cheesy, but not perhaps quite as much as I remember. And the nickname "Rotovegas", whilst superficially deserved, is not really fair.
As for the specific attractions, certainly Rainbow Springs and The Luge, and possibly the Arogdome, although there are many many more things to do here.
The motels by and large no longer offer real hot mineral spas, due to over-use, but do have more regular spas.
The downtown area is nice enough - there are obvious tourist shops, but aren't overly tacky. What I can't really recommend though is the Maori experience stuff here. I'm not Maori at all, but like many NZers, it is in some measure part of the NZ culture we all share, and I feel like what's on offer in Rotorua is a caricature. In my opinion, go almost anywhere else, for what I think is a more genuine representation of Maori culture
Also, if you came to Rotorua for an idea of what the NZ lifestyle is like in general, you probably won't see that either. Try spending some time in a small town for that.
But you should go to Rotorua if you're in NZ. But there's more more to NZ than just this one tourist city. read more