Even though it was freezing cold outside, I was too excited about exploring what bizarre new treats…read morewere on offer at Sh this visit to accept the offer of a cup of tea or coffee from the sales assistant who lept up to greet me on arrival. Some people might need a warm beverage to relax them when confronted with the plethora of pleasure giving devices presented in this sexy grotto, I am not one of them, although I have to say, what a lovely touch. What I love about Sh is that they cater for girls and understand that most of us don't want to be confronted by a huge, black wobbly dildo when entering a store. Not to say that you cant buy one, or one covered in spikes or made out of glass or attached to a harness here (you get the picture) but they are tastefully presented and surrounded by feathers, bell adorned nipple tassles and rhinestone handcuffs amongst other wonderful inventions. The staff are pleasant, very knowledgeable and discreet, my first visit to the store was to buy a vibrator and the sales assistant recommended several, based on personal experience and sent me away very happy indeed with a waterproof 'Jessica' (£22). The variety of toys for men and women here rivals any similar store that I have visited and they also have a good selection of lubricants, literature and underwear.

It was the most comfortable experience coming into the store and purchasing my first toy! I felt I…read morespent a long time comparing the different items but I'm glad the ladies helped me out by answering the random questions I had, telling me their honest options about the models and giving me time to look without pressure. I truly appreciate their expertise and I highly recommend to come here if it's your first time or if your shopping in general! Also the cup of tea is quite generous! Thank you again ladies!

Excellent adult entertainment shop. Managed to get some great anal toys and excellent selection of…read morepoppers. The male cashier was very helpful and easy on the eye. Steve

The service, selection and quality are all great. Well stocked and easy to get around in the shop…read more Highly recommended

A nice bar for a cocktail in the late afternoon. Friendly atmosphere, well located, and reasonably…read morepriced.

Great beers, music and tad bit too loud but nice atmosphere and prices are ok for beeing that…read morecentral

This is undoubtedly the best shop for gay men in London…read more The front part of the store stocks a wide variety of literature and coffee-table books, DVDs alongside branded underwear and poppers. The back-section sells a more adult range of magazines and films with toys to boot, literally! Making it the perfect one-stop shop for all your gay needs, the place also sells advanced tickets to many of the big clubbing nights, helping avoid unnecessary queues. Credit too for their inventive, fun and somewhat brave window displays.

After busting up my top notch German vibrator, I've resorted to the powerful, yet uncomfortable…read moreSonicare toothbruth head. I'm tired of it. It was a last resort. Blue Rose is not the place to buy one. Sure, they had a penis extension one which unrolls onto your member and vibrates but nothing for me looking for a simple vibrating egg. Nothing wireless or a rabbit head, I want a simple one. There is something wrong about sticking a bunny head there, in my opinion at any rate. The prices were okay. I mean, the penis extension one was only 6.99. Yet wireless egg was 25.00. This is man's shop! I think this store is not for women. If you are a guy looking for some porn, you can stop here but I didn't really see anything suitable for me. The man was helpful enough and not sleazy but nothing suitable.

From the owner: Friendly Adult Store open 7 days till late. Specializing in XXX DVD's, Adult toys and Lingerie.read more

Astonished no one has reviewed this shop; it's an iconic brand. This is in a rapidly gentrifying…read moreneighborhood - last time I was in London there were a couple of similar fetishy shops and this is the last holdout. If you're a larger size, ask for help. I was too timid on my last trip and after just browsing came away emptyhanded. This time I spoke up and they were really helpful: I bought a couple of nice pieces. I like vinyl/PVC and while this is mostly latex, they have some vinyl. Selection of styles and sizes is of course more varied on their website, but trying stuff on is the point. Clothing downstairs (a bit packed in) with the occasional wig/accessory. Toys, etc. upstairs; didn't go upstairs on this trip so I can't comment on the stock. Several dressing rooms. They stock some fetish magazines (Skin Two, etc.) and you can pick up a free guide to local fetish/burlesque events. Open late; you must be buzzed in.

VERY disappointing experience. I was a long distance traveller who went to the store. I bought an…read more(understandably) ' non returnable' item but when i got home ( 3 hours later) it was demonstrably NOT the size advertised on the website. I emailed immediately and waited patiently for a reply.I got one two weeks later. Despite providing a receipt and photographic evidence of the item not being the advertised size , neither replacement or full store credit have been offered. Normal rules dont seem apply if 'intimate' items purchased dont meet the website advertised details. Think carefully or avoid ..

This store is the Savile Row equivalent when comes to latex clothing and latex accessories, for…read moreboth men and women. Liberation is probably the most high-end and upmarket, latex and fetish store in the whole of central London. Liberation also provide a Made-to-Measure service as well. The retail staff at Liberation are always helpful in latex and fetish advising. And yes, I would most certainly recommend Liberation Libidex to anyone, who is interested in pursuing anything that is latex and fetish related. So whenever it is the London Fetish Weekend, (it's usually during the first weekend of every September) - I will always recommend Liberation Libidex of Covent Garden. And also the company's website is always up-to-date

Staff were super helpful. Let me try on some trousers and find the right fit for me.read more

love love love. think the mr Ben of fetish and your there . just amazing and the service is second…read moreto none. with a wide selection of rubber & leather and accessories. even at great value the standards of craftsmanship are stunning at the least. Plus the owner is utterly charming and knows what his talking about. Which really puts you at ease. Definitely will be back.

Cool store. A bit small. Mainly for men. Don't expect to find stuff for women unless it is in a…read moredominating role