Pernod Ricard is a huge international booze brand. However in Denmark you get production houses like Aarlborg, who produce Akvavit (aka Acquavit or Schnapps). Usually distilled from grain or potatoes, Aarlborg, from the northern areas of Jutland, (the center of Akvavit production) also has one made from Amber. It has a classic caraway hint with that nice burn of alcohol. The saying I got while in Copenhagen is: "You must drink to allow the fish to swim" Meaning you have to have enough booze to go with all the herring and other seafood you consume, especially with Smørrebrød. 90 proof packs a wallop so you can be sure that you will also be on the quick path to swimming with the fish. read more