In all honesty, I can't say I was a regular at Muji as no frills and minimalism is not exactly my style. I like cute stationaries and things that spell KAWAII, so everything at MUJI just feel so boring to me. However, I guess taste changes and as I get older (mature?) I seem to appreciate more this simple, understated style with natural colors and environmental friendly philosophy.
MUJI may mean no brand, but don't think that means cheap. Their goods are rather pricey, though arguably of better material and workmanship. Many of their clothes, made of linen and cotton and in pastel and earth tones, gives a very soft, natural look, but can easily look wrinkled and dull on one person unless you know how to wear them. If you like their stuff, it's worth checking to see what they have on sale, as the saving can be substantial.
This Muji is relatively small, with the ground level for clothes and a basement for home goods. read more