Love this store, I always find cards, gifts and sketchbooks here. It's a great place for buying Florentine paper and calligraphy sets, gift bags, envelopes and albums as well.
The selection is well curated as the shop is not that large. They do cater to tourists and gift givers as they are right in the historic centre.
The tiny door is easy to miss if you're not paying attention, and the shop sign is a marble engraved plaque just to the left of the entrance. Other than that the shop isn't really marked. This is the place to go if you love paper. Don't expect a huge selection, artists supplies or stationary. read more