We stumbled upon this store on a Sunday afternoon stroll. I was intrigued by the clothes on the rack: I like easy-to-wear shirts and trousers with little fuss.
When we entered the store, the owner greeted us and involved us in a conversation right away. He explained to us that all clothes are made in East London and that the style is inspired my traditional Islamic fashion.
I ended up buying a pair of trousers and have been wearing them on many occasions since. They're informal, very comfortable and...for lack of a better word...unusual. read more