Specialties
Bakery, Wholesale Bakery, Patisserie, Café, Coffee Shop.
History
Established in 1993.
Laurent has been a leader in its field since the first store opened in 1993, in a new commercial and residential development in Melbourne's fashionable Toorak Road. That first store set the tone for the company's future. It represented tradition, innovation and popular appeal.
Twenty four years later, Laurent products are known everywhere. The stores grew, now there is 16 of them in Melbourne and new state of the art factories were opened in Melbourne. Laurent has grown into a major bakery company.
Meet the Business Owner: laurent B.
Laurent B. was born in 1964, in the south of France, in Aix-en-Provence. Prior to coming to Australia, Laurent trained at one of the most prestigious houses in France, Lenotre in Paris. Lenotre, a family company, started with a single store in 1957 in Paris, and has grown a world-renowned business that includes catering, pastry stores, restaurants, and training at all levels.
From there he went to work as a patissier at Le Pré Catelan, a luxurious restaurant on the outskirts of Paris, run by Le Notre. It was an excellent introduction to the world of restaurants, and it gave him the knowledge to move on, furthering his experience.
Then he worked for few months in the kitchens of a highly regarded restaurant in Switzerland. After the chill of Switzerland, he went to the warmth of the French Caribbean and spent some years working on the island of St Martin before returning to France, where he went back to his teenage dream. He learnt how to be a baker.
