Adidas, but fancier, and cheaper! - Go get it!…read more
This new Adidas brand is popping up around town like mushrooms. To be honest, I had never heard of it before, until recently, when I was looking for cheap shoes and just stepped inside to have a peek.
It is basically Adidas, but somehow so different. The target group will be something along the lines of young hipsters, or simply stylish young (probably 15 - "young at heart" 35 years old) people, even more stylish than your normal Adidas wearing person.
The best thing: it looks better and is actually far cheaper than your usual Adidas clothes.
The store is divided into two - clothes for women on the ground floor, men's clothes upstairs. Staff is rather helpful and friendly, and they have lots of special offers.
Bottom line:
* Adidas, but...
* ...more style
* ...cheaper
* ...just way cooler