I had a great experience with the staff at Instant Insights! Everyone is courteous and it was a pleasant overall time in the office. It was thankfully very easy to get in/up the elevator to the building, and it was secure enough that you could leave your bags in a room during the surveying. I would love to come back again for another survey to help these people and their clients out. read more

Both of my sons ( 10 and 14 year old) took part in a focus group to test out a new reading app. When we arrived we were greeted by a friendly employees who took us to a waiting room. The group started and finished on time as promised. The office interior is very pleasant and the location couldn't be better ( 1 minute from Powell Bart Station). Both of them had a great experience and earned some money for themselves! They would do it again in a second! read more

I've participated in one consumer study with Instant Insights (and am always up for more!) and it was a great and very professional experience. Their office is very conveniently located just off Powell Street Bart and is clean and modern with a pleasant ambience. The study began right on time and was actually a really interesting experience. The chosen group was intelligent and held a thoughtful discussion on the topic at hand, and our moderator was kind, patient, and made everyone feel comfortable. There were snacks and other refreshments as well. When it was done, they handed us our compensation and thanked us for our time. It could not have been more efficiently and professionally run, and for that I am more than happy to help out in the future. read more

I was "recruited" by a polite young man while browsing with my daughter at Westfield Mall. He asked me a couple preliminary questions such as my shopping habits for girl clothing, brand name preference etc. All I provided was my name, e-mail, ph number. He gave me a card with the office info and let me know someone should contact me within 24hrs. All I would need to do is answer further questions in order to qualify for the focus group. A couple hrs later I received a call. I was told all my info would remain private and only be used by product developers to assess their target market etc. I provided my age range, household income bracket and race/ethnicity. A day before the event I was sent an email to which I RSVPd. Showed up on time, signed in and sat in with the other participants (4). Janet was the moderator, we discussed various aspects related to a clothing line, there was a person reporting everything that was said, a two way mirror, a video camera and a group photo was taken at the end. Very relaxed, informal discussion. I gave my honest opinions about the product (neg or pos). The interview/discussion lasted 45 mins. At the end I was given an envelope with $100 and was on my way. Great experience! read more

I really enjoyed my experience at Instant Insights Lab. A few months ago, I participated in a consumer study survey. The staff was professional and courteous. Their execution of the survey was smooth and organized. It started and ended within the time frame I was given. The office location was conveniently located nearby the Powell St Bart station. I found the building easy to locate and took the elevator up to the office. Overall, it was a great experience. I would to happy to participate in a study again in the future. read more

Have you ever been greeted on the street while walking through downtown San Francisco? Of course you have! I was greeted by Matt who was not forcing himself to ask if I'd like to earn some money for participating in a focus group. There's 1 star. I've heard of the general idea of focus groups before & became intrigued as to how it worked since a lot of major companies rely on focus groups to further their brand's reach. Anyway, I had minutes to spare on my way to work so I figured I could answer his pre-qualifying questions about the city I live in, contact information, age group, etc. then be on my way. Simple questions to potentially earn a couple more bucks, right? A few hours later while grabbing some grub with a friend, I received a call regarding my participation in the focus group & at first I thought I might not be able to participate because the date & time wasn't completely working with my schedule but after a few moments on hold, they completely worked around my schedule so I could participate. There goes 2 more stars! Now, it's about a 5 minute walk from the Powell St. BART station (it's pretty much a block from the awesome cable cars) so it's easy to get to. I did get a little confused trying to find it because the entrance is a little small but it was right next to the MAC store (you know, that huge makeup brand) & luckily they also had a table out front with some of their associates so again, easy to spot. Immediately, they knew that I was a participant for the study. You go up the elevator & once you step out, you're immediately greeted. There goes 1 more star. That's 4 if you've been counting. We were lead into what I'd like to call a staging room where they took a few minutes to explain how we'd be participating & received place cards with our names on them. The purpose we had been there for was eyewear & to evaluate a specific company's advertisements & overall target. Extremely easy. We were then lead to what I then call the research room where we sat around a table with our place cards. We were given pictures to look at & statements to read then discussed what we believed their relevance or irrelevance was to the company's target. We spent about 45 minutes in that room but it only felt like 5 minutes. It was a fun way to contribute my thoughts which could potentially help that company's marketing & outreach plus earn a few easy bucks. Which gives them their final star. So yes, this is a a 5-star company from beginning to the end. They are very open & straight-forward with you. They're easy to get to. They're so friendly & very helpful. Plus, you have fun & get some easy money for your opinions. I highly recommend giving them a shot. Good job, IIL! read more

The employees are all awesome, easy to get along with, and very clear with instructions. The process was simple and actually quite fun, I was in a group with some very engaging people and the moderator was very sweet. I'd love to come back here, it's fast and easy and a sweet way to make some money! read more

This was a great experience, doing a Market research Focus group with Instant Insights Lab. they are very Professional , the office was beautiful, and it was fun to meet new people , And give my Opinions .I would love to do it again. read more

Instant insights Lab is legit! They are hungry for participation and feedback. It's easy to be skeptical of companies wanting participation and promising compensation. This company delivers on their promises. Instant Insights will pay you for your feedback, they've never disappointed. I recommend anyone to try this experience. Your participation will lead you to compensation $$$ read more

I was invited to participate in new product focus group with Instant Insights Labs while on vacation. They were flexible with the time and did such an excellent job of explaining each part of the process ahead of time. In addition, they stuck to the schedule as promised. The staff were professional and super friendly. I would happily work with them in the future! read more

I did a focus group here for office managers and it was the easiest $100 I've ever made! The office is on Powell street just a little ways up from the Bart station. The offices and receptionist are very nice. When you walk in, they put you in a little waiting room until everyone in your group arrives, and then you go into another room with the curator who asks you questions. There is a double sided mirror which was a little odd to think about having someone watch you, but once you get going, you won't even think about that. I would love to do another group because not only was it fun giving my opinion, but I met two other awesome managers in my area and got paid for it! :) read more

Great way to make some pocket money for speaking your mind! I participated in a study here and my entire experience was extremely positive and professional. They are conveniently located right off the Powell St Bart Station. The check-in process was a breeze and the staff are very pleasant. The space is welcoming and comfortable. The study itself was interesting and the incentive for my time was generous. I'd recommend getting in touch with them and seeing if you're a match for one of their upcoming studies! You won't regret it! read more

This was a great experience. Staff was well organized. The people were nice. The office and conference room was very comfortable. Snacks were provided. it is very convenient and close to Bart. They paid me a bit more since I was coming from a further distance. I would definitely do this again! read more

Instant Insights was a pleasure. I participated in a study involving video game advertisements, and the whole process was very professional, very comfortable & quite rewarding, both in insight (no pun intended) & the compensation pay I received after participating. I'd love to be a part of more studies in the future. read more

Do not trust this company nor give any answers during initial phone conversation. I was invited to come in for a focus group for compensation and I agreed. The rep proceeded to ask me questions, I answered. Then I was told I would receive an email confirmation providing the date, time and location of the focus group, It never came. I called numerous times the day of the focus group and the phone was never answered. Really felt like they got what they wanted during the initial conversation and then pulled back the opportunity for compensation. DO NOT TRUST THIS COMPANY AND GIVE ANY ANSWERS WITHOUT PAYMENT FIRST! Learning experience for me that's for sure. read more

Terrible customer service. Falsified the promises for compensation and length of time. Caller # 1: We'll pay you $120 for a 90 minute phone survey on your experiences with transit companies in the city. Naturally I agreed because this seemed like a good deal. Not once did the caller specify that the survey was actually in person nor that there would be a 20 minute screening on the call which he began without really asking if it was a good time or not. I told him to please call back, when another person called to tell me the survey was actually in person after she spent 20 minutes on the phone asking me questions. Caller # 2: You must come in person and we have 4 time slots available for you. I pick a time slot, because now I've invested time and want to get paid. Caller # 3: I'm sorry that time no longer works and we'll be unable to accommodate or compensate you for your time spent. We'll call you back if something opens up. So that just happened. No apologies or we can compensate for the time spent where I've already answered a lot of questions for them. My theory is that's all they wanted and once they got it, they pulled out of the promise of compensation. My bad for trusting an unprofessional company like this and for LYFT for choosing them to conduct a study for them. read more

This company deserves 5 stars (and more if it was optional)! I got paid a good amount of money just to express my opinions (sorry can't explain details). The staff was very friendly and I enjoyed my time with them. Looking forward to participate again soon! Thank You! read more

I was only able to get them referrals, but had a solid experience with their team member Stephanie. She was thorough in her description of the study and candidate requirements and immediately contacted with with further details. Her communication skills and attention to detail were impressive. I'd be happy to participate in a study and further recommend others do the same. read more

I was approached at a mail to take part in this study and at first as anyone would. I assumed this must be some sort of scam. After talking with them and taking part in this study. I am now very grateful that I took this chance, as the study was very fun and of course the $100 dollars was great as well! read more

I had the pleasure of participating in a research study this past weekend. I was walking by the office/lab and was asked to do a survey for payment! How cool is that?? Of course, at first, I wasn't sure what I was walking into, but all employees were very professional and upfront with what to expect. It was fun, fast and I was paid. I would recommend this group to participants or companies looking for market research. They have a great location off BART and in a high foot trafiic area near the street car entrance on Market Street. Thanks for a great experience! read more

Did some market research here in DT SF - They're great with customer service, and the process was extremely simple. This is a great team who's always friendly and professional. You can tell they care about what they do. Thanks or the fun (and interesting) times, I'm happy to help any time. read more

I was invited for a survey and was instantly greeted by kind workers who guided me to a room where snacks and water waited. The survey was an hour and everyone acted so sweetly afterwards and even invited me to another survey where I earned more cash. Great place and great people. read more

What a great place to do some market research! I was referred by a friend as opposed to from the street like some of the other reviews here, and glad I did it! Why not make some extra cash giving your opinions? There is no right or wrong answer! I do a lot of studies with Fieldwork here in SF as well and Instant Insights Lab is just as great! I was even 15 minutes late to the study feeling absolutely horrible, but they still let me in! Thank you! Cant wait to help out with more in the future! read more

I've participated in a few research projects here and have always had a fun, easy experience. The facilities are nice and modern and the staff is friendly. read more

Had a great experience tasting the items. The exam didn't take long at all and it was a pleasant time. Would definitely want to be a participant again!! read more

I participated in a focus group for them and it was great. I had never been in a focus group before and wasn't sure what to expect. Here's the skinny: Easy to find location with convenient parking. Friendly and likeable facilitator. Comfortable room with good snacks. Other participants were really nice. Ended on time. All good! read more

Great location, great customer service and awesome snacks! I hope to join another group. They were so easy to work with and super flexible. No issues at all, highly recommend! read more

This place is legit. Of course they ask you a bunch of questions prior to you meeting and payment. The have to ensure you're a right fit for the study at hand. Time is money people. Hopefully you get picked because it's sure easy to have an opinion. I'd come here every week of I could. read more

Easy and painless process. They said the session would be an hour and it was an hour. I would do it again.

I had a great experience here recently. Everyone was incredibly nice. I had to wait for a few minutes (which I didn't mind) and one of the staff members kept me amused while I waited. The study part was interesting and quick, and I was paid well (and in cash) for less than an hour of my time. read more

Instant Insights Labs was my first experience participating in market research and won't be my last. Our research group was really fun. It was interesting to hear what other consumers have to say. The company personnel were very hospitable and friendly. Instant Insights also seems to have excellent customer service, as I was guided gracefully through the process by one of their agents. All in all, a good time and a great learning experience. Would love to participate more in the future. read more

Nice place for a study group. Convenient location, friendly staff and topics covered vary of course but the one time I went I had a fun time. Works great! And hope to do more soon! read more

Really smooth experience! Snacks and beverages were offered, we started promptly, and the study was an open discussion where everyone had a chance to feel comfortable. Everyone there was very accommodating! read more

Great opportunity to have help shape the future of products. Fun and interesting group to survey with. Enjoyed the experience.

A wonderful boutique Market Research facility downtown in the heart of San Francisco! The office is lovely and they've got a great space convenient to public transportation and shopping. The team has always taken great care of me and I've enjoyed participating in their studies. read more

Participated in an in house study on CC tenders and new technology in NYC.. Went very well.. The study group took notes and asked all good questions.. i educated them on high volume, delivery, data entry, credit card processing and daily Restaurant Operations from a NYC prospective. They seemed to be intrigued with how the pieces work and what makes all moving parts function; from server entry at p.o.s station, to expediting food tickets when plates are ready to steps of delivery platform process.. They are an innovative company that offers great knowledge and power and compensates for professional information. read more

Wonderful focus group experience. The company did a great job of putting together a team of various professionals in multiple related fields. Everything about the experience was absolutely professional and the focus group was very fun to be involved with. read more

Enjoyed my experience there. I was referred by a friend and showed up eager to participate. It seemed like the other participants were happy to be there too and we had an engaging discussion. Everything was well organized and all of the staff were nice people. I certainly enjoyed this stimulating study and would do more in a heartbeat. read more

I participated in a focus group in Chicago with Instant Insights - I had the best time. They fed me pizza and ensured I was comfortable. The study was not too long and enjoyable. I would join another study at any time with them! read more

Love this place alwaya coming with the interesting surveys and the payments are always worth the time spent. The new people I meet are always nice and friendly and very different from my normal social circles. Cant wait to do it again! read more