Specialties
If you are a small business owner, ecommerce site manager, inventory or supply chain manager, merchandiser, or buyer in the [FASHION, BEAUTY, or HOME DECOR] industry, then FOMO agency is for you!
We teach small businesses and medium enterprises about Merchandising & Retail Planning. Learn from buyers and merchandise planning experts at FOMO agency.
Products and consulting for Brick+Mortar and Ecommerce Brands, covering:
Trend Watching, Sales Reporting, Historical Performance Analysis, Product Hierarchy & Attribution, Demand Forecasting, Assorting, Product Mix, How to Develop Sales Targets, Purchasing & Replenishment Strategy, Product Lifecycle Mangement, How to Price your Products, Create Impactful Promotions, Minimize Markdowns, Product Placement Techniques, and Create or Enhance your Merchandising Processes.
History
Established in 2019.
FOMO agency was formed for one customer: the RETAILER. Our founders have +20 years of retail industry experience in buying and merchandising, with expertise in evaluating sales history, creating thoughtful and calculated assortment and inventory strategies, and providing expert counsel to create assortments and visual displays that captivate customers globally.
Today, the FOMO Founders bring their unique expertise in eCommerce and Brick+Mortar retail to help brands young and old to uncap their potential, develop strategies, and implement solutions that can help them achieve growth they never thought possible. FOMO agency's mission is to share our expertise in merchandising, planning, and visual display, and build strategic relationships with best-in-class vendors offering web development, app development, automation & integrations, and more, to help retailers create a memorable, unique, and scalable omni-channel experience for their customers.
Meet the Business Owner: Dustin and Taylor F.
FOMO agency was co-founded by retail industry professionals, Taylor Daniel and Dustin Thede.
Taylor, President of Merchandising, has a B.S. in Fashion Merchandising, was an award-winning store manager, and 5 years of HQ experience in buying and merchandising for retailers like Old Navy and Levi's.
Her focus: Product Strategy - analyzing sales and industry trends to create products, visual displays, and digital content that drives conversions, reputation, and loyalty.
Dustin, Co-President and Chief Relationship Officer, has years of retail experience in the field, and spent his late twenties in the Bay Area working in SaaS for prominent ecommerce software solutions and Website Developer agencies.
His focus areas include strategic problem-solving, partnerships, and website development project scoping.
We're on a mission to support small businesses and empower them with the resources and knowledge to run a more profitable store.
