This local boutique has the best variety of high quality trendy clothes! The owner and staff are…read moreall super helpful!! When in downtown Fernandina, check out this fun boutique!

I adore this shop! Always on-trend and super friendly staff!! They put out brand new styles every…read moreweek and have everything you need to complete a fabulous outfit!

What a great store! I LOVE the Life is Good line of apparel. I already own a variety of tshirts…read more(tanks, short and long sleeve). They are high quality and the fabric is very soft, not scratchy. I love the positive messages that are printed on their items. Harbor Wear had a huge selection of Tshirts, sweatshirts and hats for men, women and children. I found a cute Vneck Tshirt that is also a souvenir of my trip to Amelia Island! Score! The sales staff was so friendly and helpful and the prices are usually what the LIG brand goes for on-line. I enjoyed shopping here!

We make purchases at Harbor wear every time we come to Fernandina. It is usually hard to find a…read moret-shirt that says Fernandina Beach on it instead of Amelia Island, but we always find them here. Prices are a bit high but expected right in the main tourist area. Great little t-shirt and hat shop!

This store is affordable and green and amazing! Proof you do not need to break the bank to find…read moreamazing things in Fernandina Beach/Amelia Island. Necklaces, candles, there's a little something for everyone. The stickers here are great. Being a local, I like buying things with a beach flair for friend's special occasion and this shop is a go to spot. Everyone can afford a little something here! They even have things for your pawsome friends!

Unfortunately, I did not have a positive experience during my visit. I was excited to shop here…read morewith my partner, but I felt uncomfortable because I was being watched and followed while in the store. As the only person of color present, I hope that my treatment wasn't influenced by this. The store is very nice, and I love what it stands for, but I really wish my experience had been better.

This shop is so awesome. We always make sure we stop buy while we are in town. They have such a…read moregreat selection of items in stock. The staff is welcoming and friendly and very helpful.

What an awesome surf shop! A lot of top end brands of apparel, beach gear and surf boards/body…read moreboards and a very helpful and friendly staff. This was an amazing gem and great find for us! We spent more money than we intended because we lived their selection so much.

I was walking from Central Park to downtown and spotted this shop and was excited to check them…read moreout. This shop has some upscale outdoor gear, boutique clothing, a shoe section, purses and such. They are on the higher end for prices. I was briefly greeted when I walked in, but the woman was on the phone (sounded like a personal call) and she didn't pay any attention to me during my browsing. I found shoes I was interested in, but they didn't have the color I wanted in my size. Turns out- that line, some of the colors are discontinued. I googled while in the store hoping to find them. I was tempted by several pieces of clothing, but even a second custom came and and got the same bland greeting and then the woman vanished to the back office? I had the feeling like sales weren't a big deal- so I went on downtown and shopped my hearts content. Shame- I really did like several products.

Today was our first visit to the Red Otter and lordy gracious it won't be our last! We shopped and…read moreshopped and barely got out of there without buying up the whole store! From shirts to shoes to hats to home decor and more, the Red Otter is our new favorite shop! They have all sorts of brands for men and women, like Southern Tide. We bought two pairs of the On Cloud shoes, a fabulous nautical belt by Southern Tide, and a candle by South that smells divine! Not only did we have fun, but the ladies in the shop were so friendly and warm that we probably spent 45 minutes in there having a great time socializing. I've already got my eye on another belt, another pair of shoes, a T-shirt, two Oxfords, and a coffee tray! We simply cannot wait to return. Indubitably 5 stars!

We love our friendly neighborhood haberdashery, Wadsworths. If you enjoy Southern Tide, Vineyard…read moreVines, and similar brands, then this is the shop for you! From polos to Oxfords to button-downs to shoes to belts to hats to trousers and underwear... Lordy gracious, y'all... this shop has it all! They also have women's clothing, accessories, and candles. The staff is very friendly and it's always a pleasure to shop, especially when I find something fabulous on each visit! Easily 5 stars.

Great womens and mens store. Vineyard vines, southern tide and much more. Great help behind the…read morecounter

Great service, great selection even with limited special additions, great value for the quality…read moreproduct that you get and there are plenty sales! Value of these products is priced accordingly!

I always have a seamless shopping experience at this location and I just love their products!…read moreTecovas carries a wide array of leather such as goat, ostrich, crocodile, exc... which you can get top quality boots, belts, wallets, and more from. The sales representatives are always friendly and to top it all off, they offer you a glass of whiskey or ranch water while you shop for your western goods!

I love this shoe store In Amelia Island! Great selection of many different brands and always new…read moreproducts. The staff is very knowledgeable and helpful. We drive from Jacksonville to shop here! Do yourself a favor and come by here to shop for women's shoes.