Service // This toy store is nestled in a cute street in La Jolla. We were greeted when we walked…read morein and saw that the staff members were assisting others so we did not have a chance to ask questions. Selection // I have seen some complaints on here regarding their selection and I can't seem to understand why there is frustration/confusion. This is a small store, which means they will have limited products. Overall I think they had a nice selection of toys for babies, toddlers, teens and yes even adults. Some of the most popular items right now are blind boxes from Smiski's, Monchichi and Miffy. I was pleased to see a variety of Snoopy products as well. Again, it is not a large toy store so if you are expecting a vast selection, maybe consider visiting Geppetto's at least for the experience. Value // I would say that this is subjective and will vary depending on each person. Yes, some of the items were a bit expensive and you can find them on "Amazon" for maybe a few dollars cheaper. But I would say if you value supporting local businesses & enjoy the experience of shopping in person, then you will see value in visiting this store. As for the quality of the actual toys, I would say again, that is subjective because the toys are made by different businesses (manufacturers), I would recommend doing research on a specific product it before you buy.

Top tier location because they had Needohs!! The staff was so friendly and let me see a display of…read morethe needohs they have. I have been looking for months!! They had the fuzz ball edition but still great selection! I got the 4 pack for only $8.99, such a steal!

Magician Craig Blackwood first took up magic at the age of eight. After many years as a software…read moreengineer, he once again, took up magic as a hobby about a decade ago. He then became a professional magician by "accident" when he was hired by a local restaurant, The Lot, as their in-house magician. He became a magician-member at the esteemed Magic Castle four years ago. A very early retirement, (by choice), led to the opening of Blackwood's La Jolla Magic. Located in downtown La Jolla, the storefront beckons to passerby to pause and experience some prestidigitation. Blackwood performs close-up, table-top magic that delights children and adults alike. His shop stocks magic kits, books, toys, trick decks (of cards) and standard playing cards. Blackwood performs live shows, both virtual and in-person, and teaches magic classes too. This world needs more magic, especially nowadays, and La Jolla Magic is a delightful place to watch some slight of hand and be amazed. Thank you for a wonderful time!

What a fun and delightful little gem of a store. And the magician running this place really knows…read morehis stuff. I have been a performer for 40 years and even I was impressed. He has a great assortment of magic and gift items that would surely please any child..or even an adult. You will love this store.

This place is rad, I've been coming here for years and it's been the same solid crew since day one…read more They are fair in prices, care about the hobby, and are tentative to all the different TCG players. Shout out to Amar, Ron, Justin, and Ronald for always being patient and kind even when other people are being trolls. Support your local card shop!

This is the best place for Pokemon in San Diego county, period. They host fantastic events and…read morefoster a great community, they have great inventory while keeping their prices fair (and discouraging scalpers!), and the staff is fantastic with kids (my son is nine, everyone is so welcoming and friendly). We've been coming here for a year and a half now, and it's a pleasure every time. If you're a parent and want to find cards for your kids, this should be your first pick. If you're a grandparent of a Pokémon player and want to find a great a birthday gift, this should be your first pick. If you're an adult player and want to find a strong community, this should be your first pick. And if you're a scalper looking to buy up inventory to make a quick buck, don't come here because they can see you coming from a mile away and you'll waste your time (also, just stop scalping, it's so lame).

Thank you to Corey for the suggestions, we are so excited to start our new games!…read more We came in here looking for good two player games and solo rpg games. The selection is decent, though a little limited. They seemed to be out of some things but that's okay. We started browsing looking at simple games. Corey asked if he could help and we told him what we were looking for. He said the one we were holding, Rebel Princess, was really fun and he had played it himself. we decided to snag that. He then recommended us Forest Shuffle as a fun game for us too, little does he know that animals like bugs and birds are my entire personality. Such a good read on his part. We loved the game he pitched and took that as well. He showed us around the shop and where to find some amazing used and vintage books (very cool little selection) and where everything else is located. He also suggested me a solo rpg which I will be coming to get! Super thankful for the nice staff and amazing store!

Hero clix. HERO CLIX. Let me say again...... HERO CLIX is still alive & well. OMG!!!! If you like…read morehero's/villain's/anti's then you need to get into this. Has all them. It's a super fun past time activity. Play it with your son or daughter. The service was great. They explained the new items and let me take my time on it. Which o got a ton!!! I lost all my old ones in a fire in 07. They had a great choice of hero clix. I almost got all of them. Maybe 4/5 items achieved. Cost a lot but so so worth it. I love heels and villain. I play city of heroes as well. They still had pokemon cards old old cards and new ones too. There was even magic being played while I was there. So so fun!!

Do you like RC cars? This hidden spot is the perfect place to take RC car driving and racing to the…read morenext level. Join people of all ages learning this sport. Attendees help eachother out learning the sport and how to work or fix the cars. As a spectator this was fun for us to come check it out and watch the cars battle it out. 6 min races to find the winner in each final match. Come for the fun stay for the camaraderie. The raceway has reasonably priced practice hours. Check their website for up to date information. There is a store up front that has selection of cars to purchase and paint. Spare parts are also available. If they don't have what you need they might be able to order it.

This place is really great. It's a lot of fun. They have the cars that you can rent or you can…read morebring your own. You can practice in the parking lot if you're new with this. Or if you're more advanced, you can have a great time on the track. After a couple practices in the parking lot, you should be ready for the track. It's under the roof so it's a little escape from the blasting sun. Highly recommend Recommended.

Customer service by Michael Sue and team was superb. Sadly, today is their last day at the…read morelocation. I had to make the drive from OC. I came home with lots of beautiful mini pieces. The selection is insane, I went crazy. The prices were in alignment with minis and the discount was greatly appreciated. I hope you find another spot once you're ready. Jackie

What a gem!! This store has everything a miniaturist will appreciate, including exquisite…read morefurniture, SO many accessories, kits, tools, and allll the building supplies you could need (trim, carpet, wallpaper, etc). The sterling silver miniatures were remarkable. This place has the (house) works!!

Best surprise ever! Eleven days to Christmas and things are already marked up to 60% off. Plus…read morethey have signs to check their on line coupons. Spent $132, super happy!

I am not a craftsman person. I went with my daughter and the r staff was so incredible helpful…read more Definitly one of the best customer retail experiences I have had in years.

I collected coins in my youth but hadn't touched them for decades. It was an eclectic collection…read moreof proof sets, gold and silver certificates, and lots of coins including some from Germany. I attended COINARAMA - the San Diego County Numismatists show (July 13-14, 2024 in Liberty Station) to identify dealers that could evaluate and possibly purchase my collection. I met a number of San Diego region dealers but felt most comfortable with Ron Guth at CoinKing. He is also a specialist in German coins, which was a plus! I met with Ron a couple of times. I found that him to be honest, straightforward and transparent about valuing my collection and then purchasing it. I give CoinKing my highest recommendation.

From the owner: Rare coins bought and sold. Free Informal appraisals and offers available by appointment. Written…read moreappraisals available for insurance and estate purposes. Professional numismatist since 1976. Coins on display at Consignment Classics at 3602 Kurtz Street, San Diego 92110.